Wednesday, April 15, 2026

Aurora’s Chris Urmson sees self-driving technology shakeout

Chris Urmson, one of the founding members of Google’s self-driving car project more than a decade ago, and now the CEO of Aurora Innovation, sees the self-driving industry unfolding in similar fashion.

“I’ve been saying for six to seven years that we’re going to see consolidation,” he said Monday. “It doesn’t mean that it’s not an interesting space. It just means some people had the combination of capabilities, capital and technology, then made the partnerships to go and succeed.”

Urmson spoke during the Automotive News Congress Monday in Detroit.

His remarks came at a time the self-driving industry is facing renewed self-reflection. In October, Argo AI, a self-driving tech company funded by Ford Motor Co. and Volkswagen announced its closing. Other autonomous-vehicle companies such as Nuro and Motional are laying off employees.

Urmson, who is focused on deploying AVs in the self-driving truck space, affirmed Aurora’s plans to launch driverless commercial big rigs along with partners in late 2024. He said the company’s self-driving technology is expected to be “feature complete” next year.

Though Urmson is familiar with the dire predictions about the industry, he said pilot projects are proof that self-driving technology is viable. And with driver shortages expected to worsen over the next decade, he foresees trucking as a particular lucrative place to begin driverless service.

“We’re seeing our customers solve real problems,” he said. “When we look in this freight space, we see a very clear direction.”

Aurora is working with truck builders Paccar and Volvo as well as big carriers such as FedEx, Werner and Uber Freight to develop autonomous trucking routes in Texas.

 

Latest

Cadillac Lyriq, EV range in winter, EV shift saves lives: Today’s Car News

​ Cold-weather EV range plummets across EVs, but it really varies by model. Choosing an EV is about your local health and air quality, too,...

Workers go on strike at key automotive insulation plant in Pa.

About 270 workers at an Autoneum plant in Bloomsburg, Pa., went on strike last week against the key global automotive insulation systems supplier. Contract...

Will EPA’s plan for broadened biofuels delay EV adoption?

The EPA is preparing to set new standards that broaden biofuels incentives and could provide cleaner electricity for EV charging. But the proposal faces...

A Guide to the Atlantic City Electric Make-Ready Program

In February of 2018, Atlantic City Electric (ACE) — one of the nation’s leading energy providers,supplying Southern New Jersey — began the long process...

BMW Malaysia issues new price list for 2023 – up to RM24k more; 218i up RM7k, 5 Series RM8k, iX RM24k

BMW Malaysia issues new price list for 2023 – up to RM24k more; 218i up RM7k, 5 Series RM8k, iX RM24k BMW Malaysia has updated...

How To & Guides

Insurance

News & Trends

Sustainability